Ben Bruce

Debauchery, over-indulgence and an unapologetic disregard for safety; welcome to the world of the British hard rock sensation ASKING ALEXANDRIA. With their critically acclaimed sophomore album "Reckless & Relentless" debuting at #9 on The Billboard Top 10, they have dominated the landscape of heavy music with their unforgettable live show and iconic personas. The new, shocking short film "Through Sin and Self-Destruction" is a controversial, uncensored look into the real lives of a new era of rockstars for today’s generation as they take over the Sunset Strip.

A young rock band, half from England and half from the US, drop out of college and move to the Sunset Strip to chase their dreams.

A controversial rock band with ties to the occult and the maestros who work with them try to keep their west coast family dynamic together amidst the chaos of the industry as a haunting secret of the singer and a young groupie arrives on his doorstep. Their path intertwines with an east coast rookie kid who idolizes them and tries to make his way in the music business as the ultimate underdog.