Rob Maatman

Emerica’s MADE Chapter Two is the culmination of a six-year project, first brought to the masses in MADE Chapter One. The MADE videos are made possible from the Emerica skate team, doing what they love most: skateboarding. Talent, commitment, and one of the most legendary teams in skateboarding made MADE Chapter 2 possible.

Continuing their already impressive legacy, Emerica strikes gold again with Green. Dakota pushes his rail game to new limits and Dickson rips every set and bank to shreds like a rabid wolverine while the rest of the team fills out a killer montage. This is canon.

Directed by Paris-based filmmaker Joaquim Bayle, PRECIOUS builds on Carhartt WIP’s last full-length skate project INSIDE OUT, which was released in 2022. The name of the project derives from the delicate yet gruelling process of shooting tricks on film. “Now that I understand skateboarding a little more, I wanted to pay tribute to its subversive form, its poetic form,” says Bayle of the feature, describing a “precious feeling I had when I started skateboarding and which, as I have gotten older, I've tended to forget.” In encapsulating this, he employs a multi-sensory approach. Warm, gauzy footage is punctuated by shutter clicks and black and white photography. Quiet moments of reflection are interrupted by the sound of wheels on concrete. Softly spoken word drifts in and out of a soundtrack of sludge metal and synthwave.