Alejandro Montoya Marin

What’s happening in the mysterious facility in the New Mexico desert? In spite of the apparent risk, a young and ambitious news reporter jumps at the opportunity to investigate why people are disappearing.

The inspiring true story of Richard Montañez, the Frito Lay janitor who channeled his Mexican American heritage and upbringing to turn the iconic Flamin' Hot Cheetos into a snack that disrupted the food industry and became a global pop culture phenomenon.