The Gällivareduo Hooja and DJ Mårdhund went from a fun thing on the internet to becoming polers with the entire Swedish people in just one year. They have had audiences in arenas all over Sweden singing along to songs about fruit drinks and anthills.
Måns Zelmerlöw, Fröken Snusk and Orup, together with more music profiles, explore why certain songs and genres become timeless and what it takes to create the perfect hit song.
The annual music competition organised by Swedish public broadcasters Sveriges Television and Sveriges Radio to determine the country's representative for the Eurovision Song Contest.
