Humans are inherently social beings, which is why they tend to organize themselves into groups that function in different ways. Main focus is on the relationship between the group and individual, this can positively be perceived as group dynamics or negatively as peer pressure. Even though the documentary features an expert interview, it emphasises offering open insights into group life and following people inside and outside of their reference group. At its core the documentary examines how people are influenced by their groups and whether or not it also influences other parts of their lives.
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