Biography
Simon Alexander Lussetti, born March 25, 1992, in Dalköpinge Parish, Trelleborg Municipality, Malmöhus County, is a Swedish videoblogger. As of September 2024, he had over 200,000 subscribers across his YouTube channels and 100,000 followers on Instagram.
Lussetti uploaded his first vlog on April 23, 2010, to the YouTube channel he was still active on in 2024. In August 2012, he met Clara Henry, and together they launched the podcast "Podcast à la Simon & Clara." The podcast premiered on August 4, 2012, and ran for 14 episodes. In November 2012, Lussetti and Henry co-founded the YouTube channel "Schmack it productions," with their first video, "Clara & Simon – Magic pizza," receiving over 300,000 views by 2014.
In fall 2013, Lussetti, together with Emil Beer from the comedy group I Just Want To Be Cool, launched Sweden's first online morning show, "Snooza med Simon & Emil" on Splay's YouTube channel. The show, which aired weekdays at 6:00 AM, reached around 20,000 viewers per episode. It ran for two seasons, from September 29 to November 28, 2013, and from January 19 to April 3, 2014. "Snooza med Simon & Emil" won the "Best YouTube Series" award at the Vitamine Well Guldtuben 2014 gala.
On November 2, 2015, Lussetti and his younger sister Emma launched the podcast "Ditt Aunsikt," which aired over 100 episodes.
Lussetti studied at Söderslättsgymnasiet in the hotel and restaurant program and graduated in 2011.
