The Highway Sings

55 years ago, on October 1 1968, the first brand advertising spot appeared on the French television screen. Over the next three decades, thousands of creative little films would seduce and build our collective memory. Kitschy or cult spots, humor, slogans, music, stars, gimmicks, grand spectacle or sex appeal: during its golden age, how did advertising convince? Thierry Ardisson has brought together almost 400 advertising clips to relive the era of the conquest of minds and wallets.

Two brothers, Jake and Max work in product development at the Kitty Carnival Amusement company. The two office workers do not work well together and are sceptical at the new Microsoft Workgroups for Windows operating systems they are being forced to use, but with a looming deadline and some help from Bill Gates, they soon learn to love it, and go on to start their own successful company.

Pressure from his boss and a skin-cream client produces a talking boil on a British adman's neck.

A comedy that follows the chaos that ensues when a meteor hits the Earth carrying alien life forms that give new meaning to the term "survival of the fittest." David Duchovny, Orlando Jones, Seann William Scott, and Julianne Moore are the only people standing between the aliens and world domination... which could be bad news for the Earth.

A short series focusing on friendships and love

The film depicts the beautiful and mysterious story of a scallop and marine cleanup activist So-mi, who met by chance at the beach. In the life of So-mi and Scallop, Bespoke changes into various shapes and shows a special presence.

A scientist observes the sky through a telescope. He is discontent because the Moon has a delay. The scientist thus uses his telescope as a canon and shoots to alert the Moon in a house in the sky that something went wrong. The upset Moon charges his wife to find out what the correct time of moonrise was. And because it has indeed overslept and is behind the times, it rushes into the sky to rectify his mistake. On the way, he mightily puffs from his pipe, which provokes St Peter's disapproval - for the saint would not tolerate so much black smoke in the sky. He therefore strikes the Moon with lightning and the Moon, falling, loses his pipe. St Peter then recommends him to smoke cigarettes made with Abadie paper tubes.

Pla Thong's friend, Tod dies but his unfinished business means he can't move on. Pla Thong helps Tod figure out what that unfinished business is, and they realise how each other feels in the process.

An Irish anti-homophobic and transphobic bullying advertisement, created as part of BeLonG To Youth Services annual Stand Up! LGBT Awareness Week.

Two cops portrayed by Michelin Men chase an armed Ronald McDonald through the streets of a fictionalized, stylized city.

Telemachus, an unhappy old man, still lives with his sister, whom he expects to restore so that he marries the woman he loves. In the end, he is persuaded by a friend to put an ad in the newspaper to find her bridegroom, without mentioning her real age and highlighting her dowry. Finally, two bridal candidates appear: A retired and a Greek-Argentine landowner...

Irish anti-homophobic bullying advertisement, created as part of BeLonG To Youth Services annual Up! LGBT Awareness Weeks.

Česká reklama: Úsvit kapitalismu

A woman is forced to rediscover her humanity in an increasingly digital world.

A jetliner spans the miles, sheering through clouds to open sky and scenic vistas of the provinces below. Glimpses of town and country, of people of many ethnic origins, of a resourceful and industrious nation - impressions it would take days and weeks to gather at first hand - are brought to you in this vivid 1800-kilometer panorama.

An honest man puts an ad looking for a room to rent in an honest house and receives five peculiar answers.

A getaway driver anxiously awaits his accomplice...

The loss of the first lottery ticket by a poor seamstress becomes the reason for her to become famous and ultimately earn a lot of money.

A man and a woman, who have never met, are forced by pecuniary circumstances to share the same basement apartment in shifts.

A heartwarming story delivered by the New Santa.