The Merchants of Cool

How can the masses be controlled? Apparently, the American publicist Edward L. Bernays (1891-1995), a pioneer in the field of propaganda and public relations, knew the answer to such a key question. The amazing story of the master of manipulation and the creation of the engineering of consent; a frightening true story about advertising, lies and charlatans.

Primary is a documentary film about the primary elections between John F. Kennedy and Hubert Humphrey in 1960. Primary is the first documentary to use light equipment in order to follow their subjects in a more intimate filmmaking style. This unconventional way of filming created a new look for documentary films where the camera’s lens was right in the middle of what ever drama was occuring.

A documentary that takes a look at the film and media industry of New Mexico and its impact today.

RE:MEMBER is a documentary, split into three chapters, that provides insights into the topics of memory, media, and history, specifically through the lens of two millennial participants. Through their testimonies and introspections, we start to see the rift between the media they were nostalgic for and the reality we currently live in. They also consider how our current attitudes towards media have shaped our previous environments and how we can change society to better our future generations.

Featuring interviews with Sir John Hegarty, Lord Tim Bell and Robert E. Jacoby, The Real Saatchis: Masters of Illusion chronicles the rise and fall of Britain's largest advertising agency,

World famous pop group the Spice Girls zip around London in their luxurious double decker tour bus having various adventures and performing for their fans.

Documentary charting the raucous history of the infamous spring vacation revelries in Daytona, which started in the early 60s, and by the 1980s led to the arrival of tens of thousands of college students, lured by lust, booze, fun in the sun and eventually, the hope to make it onto MTV.

Gary, a musician, is trapped in an unhappy relationship with his live-in lover, Dora. He becomes enthralled with a beautiful seductress who enters his dreams, and tries to control his dream-state so he can spend more and more time with her. When Gary sees his mystery woman's face on a bus billboard, he discovers she is real, and fate brings him an opportunity to meet her.

Film commissioned by the Chicago-based publisher of Negro Digest, Ebony, Tan, and Jet to encourage advertisers to reach out to African American consumers. The Secret of Selling the Negro depicts the lives, activities, and consumer behavior of African American professionals, students, and housewives. A Business Screen reviewer noted that the film focused on the “bright positive” aspects of the “new Negro family.” The sponsor issued a companion booklet offering the “do’s and don’ts of selling to the Negro.”

Ad man Jonathan Blake gets tired of his work and runs away to a time travel agency for the first flight out.

Recording of Maroon 5 live performance in Pearl Concert Theater at Palms Casino Resort, Las Vegas, Nevada in 2011.

A disturbing collection of 1940s and 1950s United States government-issued propaganda films designed to reassure Americans that the atomic bomb was not a threat to their safety.

The film shows one day from waking up in the morning all the way to waking up again the next morning. The everyday situations that many commercials are made of, the little dramas that they create and solve through the product or service they sell, are stitched together into one day. This is a film about the everyday in (German, or Western-European) society because the commercials are part of the everyday of most people (everyone who watches television) and they depict an ideal image of society. The film abundantly uses repetition as an editing technique, in visual ways as described above, but also because commercials can be read in different ways. For instance, Brat baking foil shows up at the evening dinner sequence, when an ovendish is put on the table, and again later on in the sequence about going out to a classic concert, because the clip has classic music.

PBS Frontline takes an in-depth look at the multibillion-dollar "persuasion industries" of advertising and public relations and how marketers have developed new ways of integrating their messages deeper into the fabric of our lives. Through sophisticated market research methods to better understand consumers and by turning to the little-understood techniques of public relations to make sure their messages come from sources we trust, marketers are crafting messages that resonate with an increasingly cynical public.

A travelogue through the diverse neighborhoods of Madrid, its picturesque streets and its history; and an approach, with a sense of humor, to the lighted signs and advertising slogans of the shops: an unusual portrait of the city and its people.

A series of visual paradoxes between the names of the streets of Madrid and those of the shops located in them.

A dense fog in the San Fernando Valley cancels a meeting of UFO hunters and causes an unexpected tragedy in the nearby mountains.

Career woman Jean. almost a partner in Mark's advertising firm, has been falling in love with Mark, who of course is unaware of it. But unknown to Jean, Mark has become engaged to singer Val. When Jean finds out she tries to save face by saying that she is also engaged, and then uses a little social blackmail to get psychiatrist Bill Perry to pretend to be her fiancé for an evening out with Mark and Val.

Boogie Man is a comprehensive look at political strategist, racist, and former Republican National Convention Committee chairman, Lee Atwater, who reinvigorated the Republican Party’s Southern Strategy to increase political support among white voters in the South by appealing to racism against African Americans. He mentored Karl Rove and George W. Bush and played a key role in the elections of Reagan and George H.W. Bush.

A former bootlegger is now the prosperous owner of a popular nightclub. A hustling promoter manages to pass off a young singer as the heir to a fortune and gets her booked at the club.