Don Beveridge - Customerization Seminar

'One Man and His Shoes' tells the story of the phenomenon of Air Jordan sneakers showing their social, cultural and racial significance and how ground-breaking marketing strategies created a multi-billion-dollar business.

British Comedian Dave Gorman travels across America without supporting the 'Man'. In other words, no Holiday Inns, no Best Westerns and no Comfort Suites. No Shells, no Arcos and no BP gas stations. No MacDonalds, no Starbucks and no chains of any kind. Just Mom & Pop business all the way.

Since the late 18th century American legal decision that the business corporation organizational model is legally a person, it has become a dominant economic, political and social force around the globe. This film takes an in-depth psychological examination of the organization model through various case studies. What the study illustrates is that in the its behaviour, this type of "person" typically acts like a dangerously destructive psychopath without conscience. Furthermore, we see the profound threat this psychopath has for our world and our future, but also how the people with courage, intelligence and determination can do to stop it.

Once upon a time there was a large Finnish company called Nokia that manufactured the world’s best and most innovative mobile phones. Nokia’s annual budget was larger than that of the Government of Finland and their phones spread everywhere and changed the whole culture of communication. But then something changed. Film portrays the rise and fall of Nokia and the Finnish mobile phone industry. Nokia engineers, designers and managers tell their story about the creation, success and downfall of the Finnish mobile phone.

The Secrets of Coca-Cola

This documentary takes the viewer on a deeply personal journey into the everyday lives of families struggling to fight Goliath. From a family business owner in the Midwest to a preacher in California, from workers in Florida to a poet in Mexico, dozens of film crews on three continents bring the intensely personal stories of an assault on families and American values.

The computer game chain GameStop created so much chaos in the stock market that it forced large hedge funds to their knees. How could it happen? Here we follow different people who were brought together during 2020 because of their interest in GameStop's future. Some had invested in the chain's stock, others wondered about it. While the chain's employees trusted that the company would pay their salaries at a time when millions of people went bankrupt and became unemployed.

A journey through Greece and Europe’s past and recent history: from the Second World War to the current crisis. It is a historical documentary, a look into many stories. «If Democracy can be destroyed in Greece, it can be destroyed throughout Europe» Paul Craig Roberts

Crocodile in the Yangtze follows China's first Internet entrepreneur and former English teacher, Jack Ma, as he battles US giant eBay on the way to building China's first global Internet company, Alibaba Group. An independent memoir written, directed and produced by an American who worked in Ma's company for eight years, Crocodile in the Yangtze captures the emotional ups and downs of life in a Chinese Internet startup at a time when the Internet brought China face-to-face with the West. Crocodile in the Yangtze draws on 200 hours of archival footage filmed by over 35 sources between 1995 and 2009. The film presents a strikingly candid portrait of Ma and his company, told from the point of view of an “American fly on a Chinese wall” who witnessed the successes and the mistakes Alibaba encountered as it grew from a small apartment into a global company employing 16,000 staff.

The personal odysseys of some of the most influential advertising visionaries of all time and the stories behind their campaigns.

A documentary on the marketing of pop culture to Teenagers.

The implantation of African traders in Guangzhou is a recent phenomenon, on which Marie Voignier reports through her interlinking portraits of Jackie, Julie, Shanny who have come to set up their business on site. Amidst the monstrous accumulation of merchandise on the endless markets of the megacity, the film follows these African businesswomen grappling with the globalised Chinese economy.

FRONTLINE goes inside the high-stakes showdown between President Donald Trump and the courts over presidential power. Trump allies, opponents and experts talk about how he is testing the extent of his power; the legal pushback; and the impact on the rule of law.

Two decades after the initial exposé of the corporation, this follow-up unveils a world now fully remade in its image and perilously close to fascism.

Explores the unprecedented bipartisan congressional effort to uncover what intelligence agencies really know about UFOs, now referred to as UAP.

Humanity’s ascent is often measured by the speed of progress. But what if progress is actually spiraling us downwards, towards collapse? Ronald Wright, whose best-seller, “A Short History Of Progress” inspired “Surviving Progress”, shows how past civilizations were destroyed by “progress traps”—alluring technologies and belief systems that serve immediate needs, but ransom the future. As pressure on the world’s resources accelerates and financial elites bankrupt nations, can our globally-entwined civilization escape a final, catastrophic progress trap? With potent images and illuminating insights from thinkers who have probed our genes, our brains, and our social behaviour, this requiem to progress-as-usual also poses a challenge: to prove that making apes smarter isn’t an evolutionary dead-end.

Once upon a time... consumer goods were built to last. Then, in the 1920’s, a group of businessmen realized that the longer their product lasted, the less money they made, thus Planned Obsolescence was born, and manufacturers have been engineering products to fail ever since. Combining investigative research and rare archive footage with analysis by those working on ways to save both the economy and the environment, this documentary charts the creation of ‘engineering to fail’, its rise to prominence and its recent fall from grace.

A documentary on the last remaining Blockbuster Video in Bend, Oregon.

Detroit’s story has encapsulated the iconic narrative of America over the last century – the Great Migration of African Americans escaping Jim Crow; the rise of manufacturing and the middle class; the love affair with automobiles; the flowering of the American dream; and now… the collapse of the economy and the fading American mythos.

It would be hard to name anyone who has had more of an impact in the realm of animal research and wildlife conservation than Jane Goodall, whose 45 year study of wild chimpanzees in Africa is legendary. In Jane's Journey, we travel with her across several continents, from her childhood home in England, to the Gombe National Park in Tanzania where she began her groundbreaking research and where she still returns every year to enjoy the company of the chimpanzees that made her famous. Featuring a wide range of interviews and spectacular footage from her own private collection, Jane's Journey is an inspiring portrait of the private person behind the world-famous icon.