Art & Copy

Every year, thousands of commercials are made that never reach our TV screens, deemed too shocking to see. In order to make it onto the screen, they must clear all manner of obstacles, from fussy clients to obsessive regulators and restrictive rights issues. X-Rated takes a look at these outlawed pieces of advertising, revealing the most explicit, controversial and shocking ads never seen. These are ads that break all manner of taboos, from sex, violence, blasphemy, homosexuality, animal cruelty, rapping pensioners, swearing children, suicidal toys and naked athletes to Kylie in her undies on a bucking bronco. Amongst the contributors are advertising executives, producers and censors. The programme also takes a look at the embarrassing world of western celebrities in Japanese ads.

Immersion in a world of contemporary design in search of more virtuous practices. In Helsinki, German designer Julia Lohmann uses seaweed to create dyed garments; in Amsterdam, Marjan van Aubel creates objects powered by organic photovoltaic cells; in London, the Superflux duo develops futuristic installations to alleviate potential food shortages.

SuperDesign is a film about 19 players of the Italian Radical Movement. Through their words and their stories, we retrace the history and the heritage of the movement. They take us back to that time when everything seemed possible.

King Lines follows Chris Sharma on his search for the planet's greatest climbs. From South American fantasy boulders to the sweeping limestone walls of Europe, Sharma finds and climbs the hardest, most spectacular routes. Off the coast of Mallorca he discovers his most outrageous project yet, a 70 foot arch rising from the Mediterranean Sea...

A look at the sales practices employed at the LPE Superette run by John Beasley on Berwick Street market.

The art of the "pitch" and its role in society, as told by many of the pitch industry's greatest salesmen, including Arnold Morris, Sandy Mason, Lester Morris, Wally Nash and Ed McMahon as well as a look at the Popeil family.

The UFMG Design Week went by! But behind the good-looking Instagram posts, do you know how it all went down? We recorded some things during the rush to give you a sneak peek of the insides of the project! The UFMG Design Week is a student project funded by the PRAE 02/25 Call for Proposals. It was carried out by organized students from the Academic Center of Design (CADÊ) at the Federal University of Minas Gerais. We had the support of the Academic Directory of the School of Architecture and Design (da.ead); the Pro-Rectorate for Extension – PRAE; and the School of Architecture and Design of UFMG.

Tracing the history of blue jeans around the globe.

An examination of the Olivetti store in Venice, Piazza San Marco -- a true icon of Italian architecture of the twentieth century restored in the 1950s by Carlo Scarpa.

Advertising: Colorful and projected on a large scale. The new era begins at the beginning of the 20th century in Berlin, Munich and Vienna. Lucian Bernhard, Ludwig Hohlwein and Julius Klinger put the products of industrialization in a new light: cars and cigarettes, fashion and cosmetics. The story of the three exceptional graphic artists and how their poster art revolutionized advertising.

‘Spitfire— Birth of a Legend‘ tells the story of the Spitfire from a radical design on the drawing board to the fighter aircraft that became the symbol of Britain’s determination to fight on to victory. It celebrates the history of this acclaimed aircraft, the men who designed and built it, and those who flew and fought in it. The story, along with dramatic archive and colour film of aerial combat, graphically illustrates the appeal and fascination the Spitfire has maintained since it faced and fought the fighter and bomber formations of the Luftwaffe.

A movie director attemps to film the way he writes a screenplay.

'One Man and His Shoes' tells the story of the phenomenon of Air Jordan sneakers showing their social, cultural and racial significance and how ground-breaking marketing strategies created a multi-billion-dollar business.

Savons, attention terrain glissant

A fascinating documentary about Piet Zwart (1885–1977), an idiosyncratic and stubborn designer, who lived for innovation and prepared the way for the international success that is now known as Dutch Design. Piet Zwart worked as an interior and industrial designer, commercial typographer, photographer, critic and lecturer, playing a key role in defining the design climate in the Netherlands in the Twentieth Century. He is especially known for designing the famous ‘Piet Zwart’ kitchen for the Dutch company Bruynzeel: a kitchen that could be easily produced and consisted of standardized elements. His versatility and influence on present-day designers led the Association of Dutch Designers to award him the title of “Designer of the Century” in 2000.

Czech painter and illustrator Alphonse Mucha (1860-1939) ranks among the pioneers of the Art Nouveau movement at the end of the 19th century. Virtually overnight, he becomes famous in Paris thanks to the posters that he designs to announce actress Sarah Bernhardt’s plays. But at the height of his fame, Mucha decides to leave Paris to realize his lifetime project.

Ondřej Sekora – Práce všeho druhu

A disturbing collection of 1940s and 1950s United States government-issued propaganda films designed to reassure Americans that the atomic bomb was not a threat to their safety.

Political spots are a genre with its own rules, continuities and ruptures. This film explores different visions of Argentina constructed by publicists and candidates faced with the task of seducing voters.

A photoshoot on the roofs and in the streets of Paris, under the astonished eyes of the inhabitants.